By Fred De La Riva If you only had seconds to get your prospect's attention, what would you say? Let's take that a little further if you had to get your prospect's attention while competing with 10 others also trying to get your prospect's attention, what would you say? Wait a minute. I'm not done yet. Multiply those ten by 200 and you get a realistic measure of how many you are competing with to get your prospects attention each day. And it's not just other real estate agents you are competing with either. It is every Tom, Dick or Harry and let's not forget Jane, who is vying for your prospect's attention. So how do you do it? How do you scream the loudest so your message can be heard? It's very simple. Make them an offer they can't refuse by appealing to what they need. Now if your "message" does not fit that need, then there is no reason for your prospect to listen to you and they will move on to the next message. Your message must meet their immediate need at that precise moment they need it. And that moment is fleeting. it passes by in an instant. Take an expired listing for example. Once that listing becomes expired on the MLS, the seller will immediately get visited, called and mailed various pieces trying to persuade the seller to list with a new agent. Within a couple of days the seller will have become immune to those messages unless he sees one that just blows him away. That message can be verbal or written, but it will drown out all others. That my friends is the "Irresistible Offer". OK. OK. I can hear you students scream from the back of this virtual classroom. "What is the Irresistible Offer so I can use it to grow my real estate business!" The Irresistible Offer can take several forms depending on the need, but let me start first by telling you what it is not. Oh wait.... I see that I've run out of time. I'll discuss this further the next time we meet. You can review other real estate marketing tips for new agents at http://www.121reu.com/Home/tabid/36/Default.aspx About the Author One-2-One Real Estate University is a website solely dedicated to teach new real estate agents the art of propsecting for new leads. Article Source: http://EzineArticles.com/?expert=Fred_De_La_Riva http://EzineArticles.com/?Building-Your-Real-Estate-Businees-By-Using-Irresistible-Offers&id=239817 want to buy phentermine
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